| |
The Field of Social Psychology: How We...
Chapter Objectives
|
After reading this chapter, you should be able to:
- Offer a definition of social psychology and discuss the types of issues this field considers.
- State the four key components to a science.
- Consider how social psychology differs from the field of sociology.
- State and briefly discuss the five major headings that characterize the variables of interest to most social psychologists.
- Discuss some of the major contemporary research trends in social psychology.
- Consider the advantages and limitations to systematic observations and the survey method.
- Describe the correlational method including the meaning of correlational coefficients and the key drawback to this method.
- Outline the nature of the experimental method including all of the key components to this methodology.
- Explain the basic purpose of inferential statistics and meta-analysis.
-
Define the term "theory" and describe the procedure involved in building theories.
-
Consider when and how deception is used in social and psychological research.
- Discuss the importance of informed consent and debriefing in social psychological research.
|
