1 .		Standards of conduct and moral judgment are called [Hint]
2 .		Defining moral judgment requires judging the _____________ or _______________ of human behavior or character. [Hint]
3 .		Stories about murders and love triangles are ______________ stories, and have always been included in newspapers. [Hint]
4 .		By the end of World War I, extensive use of _____________ during the war raised ethical issues for journalists and PR professionals. [Hint]
5 .		Who advocated the Golden Mean, a philosophy that an individual is best served by moderation? [Hint]
6 .		Who advocated the Principle of Utility, or the idea that ethical decisions serve the greatest number of people in society? [Hint]
7 .		Who advocated the Categorical Imperative, which states that what is right for one person is right for everyone? [Hint]
8 .		The Veil of Ignorance, which argues that justice emerges when social differentiations are eliminated, was advocated by [Hint]
9 .		A measure of how well a journalist or media organization is trusted is called [Hint]
10 .		Hip-hop songs such as Busta Rhymes' "Pass the Courvoisier" and Run-D.M.C.'s "My Adidas" are criticized for using [Hint]
11 .		Jamie is a reporter who is writing a series of stories on police brutality. The first article deals with how police officers view the problem and the second article discusses people who were victimized by the police. In this series of articles, Jamie is using ___________ to cover different views of the topic. [Hint]
12 .		Harvard Business Review editor Suzy Wetlaufer engaged in ______________ when she had an affair with the married former chairman of General Electric, Jack Welch, after interviewing him for a story. [Hint]
13 .		News councils review potentially unethical activities of news organizations. [Hint]  True  False
14 .		The motto, "get a story at any cost," was coined by Heywood C. Broun. [Hint]  True  False
15 .		There are no ethical issues in using anonymous sources because some stories would not be possible without them. [Hint]  True  False
16 .		Media professionals believe that there are times when the public's right to know takes precedence over the right of privacy of an individual. [Hint]  True  False
17 .		There is no relationship between sensational journalism and the profits of media companies. [Hint]  True  False
18 .		There are universal rules among journalists for quoting sources. [Hint]  True  False
19 .		The information model incorporates values such as objectivity over partisanship. [Hint]  True  False
20 .		"Do Unto Your Neighbor As He Does Unto You," is the Golden Rule, or Judeo-Christian Ethic. [Hint]  True  False
21 .		The bedrock of ethics is accuracy. [Hint]  True  False
22 .		Objectivity includes the deliberate attempt to avoid interpretation when reporting. [Hint]  True  False
23 .		Misrepresentation and fakery cannot occur without a journalist's knowledge. [Hint]  True  False
24 .		The more complicated the news, the more difficult it is for journalists to provide balance. [Hint]  True  False
25 .		The Categorical Imperative is also called . [Hint]
26 .		Media audiences expect fundamental ethical standards, which include accuracy, fairness, balance, accurate representation and . [Hint]
27 .		On the program See It Now, exposed the witch-hunt conducted by Joseph McCarthy. [Hint]
28 .		One of the most blatant cases of occurred in 1992 when Dateline NBC created a truck explosion for a report about the dangers of crashes involving General Motors pickups. [Hint]
29 .		A media message that offers consumer information is called a(n) . [Hint]
30 .		The moral reasoning model advanced by Roy Peter Clark of the Poynter Institute for Media Studies suggests that all journalists carefully examine their consciences before making deadline decisions. What are the five questions that Clark suggests should be answered before a story is published or broadcast? [Hint] To create paragraphs in your essay response, type <p> at the beginning of the paragraph, and </p> at the end.
31 .		Why are public figures and private citizens treated differently by the press? [Hint] To create paragraphs in your essay response, type <p> at the beginning of the paragraph, and </p> at the end.
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