Learning Objectives

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Define social psychology, social behavior, and social cognition and explain why they are important.
Describe attitudes and how they are formed.
Define persuasion and why persuasion attempts work or don’t work.
Define stereotypes, explain how they are formed, and how they can lead to prejudice.
Discuss the reasons for prejudice and how prejudice can be reduced.
Define attributions and identify the various types of attributions and attributional biases.
Identify and briefly describe the factors that affect interpersonal attractions.
Describe the different kinds of love and explain Sternberg’s triangular model of love.
Define the following: norms, roles, and status. Also explain the effects of being in a group on the individual’s behavior.
Explain and differentiate between conformity and compliance, identify factors that affect them, and describe techniques that influence compliance.
Describe Milgram’s studies on obedience.
Describe the factors involved in group decision-making, including social loafing and social facilitation.
Describe the factors that affect prosocial behavior and bystander intervention.

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