

Chapter 9
After reading this chapter, you should be able to:
- Detail how encoding, storage, and retrieval are involved in memory processes, and explain how attention and encoding are interrelated.
- Describe the levels of processing approach and the neuroscience approach to memory and encoding.
- Explain the process of encoding that take place in sensory memory, and discuss the capacity and limits of sensory memory.
- Compare and contrast short-term and sensory memory, state how short term storage can be enhanced through different types of rehearsal, and discuss the duration and capacity limitations in short term memory.
- State how short-term and working memory are different and characterize the functions of working memory.
- Describe the encoding and storage processes characteristic of long-term memory and distinguish between the different types of long-term memories.
- Describe the role of practice on memory.
- Explain how the consolidation process may explain both memory and learning, and state what is known about the location of memories.
- Define and differentiate between retrieval, recall, recognition, and relearning.
- Outline the factors that are related to retrieval success and failure, and specifically discuss the role of state-dependent learning.
- Explain the primacy and recency effects and how imagery can be used as an important perceptual memory aid.
- Define flashbulb memories and summarize the research examining the validity of this type of memory.
- Discuss the impact of culture and gender on memory.
- Describe how memory is lost through decay and interference, and differentiate between proactive interference, retroactive interference, and interference in attention.
- Examine the contradictory research findings concerning the accuracy of eyewitness testimony.
- Examine the debate between clinical psychologists and memory researchers on the issue of motivated forgetting.
- Define and differentiate between anterograde and retrograde amnesia.
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