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Media Literacy and Ethics
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Media Literacy and Ethics
True-False
1 .
The importance of media in modern society makes it especially important to develop good media literacy and critical thinking skills.
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True
False
2 .
Media literacy is a goal, not a process.
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True
False
3 .
Media Grammar means understanding how media is created and produced and how aspects of different media types affect how stories and content are presented.
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True
False
4 .
Subtext messages are the underlying or implicit messages that are being conveyed by media content.
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True
False
5 .
Every show or story has a hidden agenda, subtext messages that reinforce gender, cultural, or racial stereotypes.
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True
False
6 .
The media grammar of online media is fully developed, despite the relative newness of the medium.
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True
False
7 .
It is difficult for many people to tell legitimate information from biased information online.
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True
False
8 .
Advertisers can influence media content through product placement in shows in which their products are talked about or shown being used by the characters.
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True
False
9 .
Advertisers can influence media content by sponsoring whole programs or even owning cable channels and producing programming sympathetic to their advertising or marketing goals.
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True
False
10 .
There is a lack of ethnic diversity among the highest levels of executives among the largest media companies.
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True
False
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