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Mass Communication
True-False
1 .
Feedback occurs when a recipient responds.
True
False
2 .
Mass communicators learn immediately whether their messages have been received.
True
False
3 .
The second stage of decoding in mass communication is an intrapersonal act.
True
False
4 .
Transmission interference is an example of filtering.
True
False
5 .
Precisely predicting mass communication effects is impossible because of many complex variables.
True
False
6 .
Interpersonal communication can occur if two persons are physically separated but emotionally connected.
True
False
7 .
Mass audiences are fickle.
True
False
8 .
Status conferral works both positively and negatively.
True
False
9 .
The Shannon-Weaver Model applies only to interpersonal communication.
True
False
10 .
The concentric circle model demonstrates that audiences receive messages imperfectly.
True
False
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