Welcome to the Companion Website for
Public Relations: Strategies and Tactics Seventh Edition by
Dennis L. Wilcox, San Jose State University
Glen T. Cameron, Missouri School of Jouralism
Philip H. Ault, South Bend Tribune
Warren K. Agee, University of Georgia
Vincent Benigni, College of Charleston
In each chapter you will find:
- Objectives
- Multiple Choice Quiz
- True/False Quiz
- Web Links
In this Companion Website you will also find Role Playing. There are six current public relations scenarios. In each,
you are a PR practitioner entrusted to handle an issue or situation.
This should help you grasp textbook discussions and objectives within a
current context. From crisis management, to education, to special-event
planning, you get the chance to fulfill key public relations roles.
To begin, select a chapter from the "Jump to..." menu above.
