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Welcome
Table of Contents
About the Book
About the Authors
How to Order a Copy
Student Resources
Chapter 1: Understanding Persuasion
Chapter 2: Reading Arguments
Chapter 3: Finding Arguments
Chapter 4: Addressing Audiences
Chapter 5: Shaping Arguments
Chapter 6: Using Evidence
Chapter 7: Establishing Claims
Chapter 8: Using Visual Arguments
Chapter 9: Researching Arguments
Chapter 10: Advertising and Consumerism
Chapter 11: Gender Matters
Chapter 12: Security and Freedom
Chapter 13: Individual Rights and Personal Responsibility
Chapter 14: Family and Relationships
Chapter 15: Race and Ethnicity
Chapter 16: Casebook: Juvenile Crime
Chapter 17: Casebook: Church and State
Instructor Resources
Instructor Links
Theme and Background
Instructor Resource Center
Request an Examination Copy
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